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Social media influencers turn followers into dollars

Posted October 24, 2016 / Instagram Endorsements, News 0 0 0

Social media influencers turn followers into dollars CBS News Andrew Bachelor, Amanda Cerny, Logan Paul. If you know these names, you’re likely a millennial. If you don’t, here’s what you should know: They are “social media influencers” —...

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Ban Sought in U.S. for YouTube Ads ‘Masquerading’ as Kids’ Shows

Posted October 21, 2016 / News, Online Advertising, YouTube 0 0 0

Ban Sought in U.S. for YouTube Ads ‘Masquerading’ as Kids’ Shows Bloomberg Todd Shields Consumer privacy watchdogs asked U.S. regulators to stop Google and other companies from running online children’s programs laden with unlabeled...

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Complaint Filed Against Unfair and Deceptive Practices Used by Google, Disney’s Maker Studios, DreamWorks-Owned AwesomenessTV, and Other Companies, by Leading Advocacy Groups

Posted October 21, 2016 / Campaign Updates 0 0 0

Complaint Filed Against Unfair and Deceptive Practices Used by Google, Disney’s Maker Studios, DreamWorks-Owned AwesomenessTV, and Other Companies, by Leading Advocacy Groups The Center for Digital Democracy (CDD), Campaign for a Commercial-Free...

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New restrictions proposed on advertising food to children, Health Minister says

Posted October 20, 2016 / Food Marketing, News 0 0 0

New restrictions proposed on advertising food to children, Health Minister says NZHerald Martin Johnston The advertising of chips, chocolate, sugary fizz and other junk foods face new restrictions following a review. “The major code change...

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New regulations prohibit hospitals from providing gift bags with formula marketing materials

Posted October 20, 2016 / Infant Formula Marketing, News 0 0 0

New regulations prohibit hospitals from providing gift bags with formula marketing materials NEWS 10 Joe Gullo New regulations by the New York Department of Health will prohibit hospitals and affiliated clinics from giving out gift bags that...

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UK influencers flout disclosure rules on branded posts

Posted October 19, 2016 / Instagram Endorsements, News 0 0 0

UK influencers flout disclosure rules on branded posts Digiday Grace Caffyn Influencer marketing is winning a bigger slice of brands’ budgets. But on Instagram, it’s not always obvious what’s an ad, because so many popular Instagrammers are...

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How Free Web Content Traps People In An Abyss Of Ads And Clickbait Listen· 37:21

Posted October 18, 2016 / News, Online Advertising 0 0 0

How Free Web Content Traps People In An Abyss Of Ads And Clickbait NPR If you feel like Internet ads are more pervasive and invasive than ever before, you’re not alone. Author Tim Wu tells Fresh Air’s Terry Gross that the Web has...

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Fiat Chrysler targets kids though social media to sell minivan

Posted October 17, 2016 / News, Online Advertising, Social Media 0 0 0

Fiat Chrysler targets kids though social media to sell minivan Reuters Bernie Woodall Fiat Chrysler Automobiles, which popularized the minivan three decades ago and remains its top seller, is seeking to stay on top with a social media campaign...

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Soda Companies Funded Nearly 100 Health Organizations Despite Conflict of Interest, According to Investigation

Posted October 12, 2016 / Food Marketing, News 0 0 0

Soda Companies Funded Nearly 100 Health Organizations Despite Conflict of Interest, According to Investigation Yahoo Amy Capetta Talk about a conflict of interest: A new study published in the American Journal of Preventive Medicine reveals that...

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US FDA Issues Guidance for the Labeling of Infant Formula

Posted October 11, 2016 / Infant Formula Marketing, News 0 0 0

US FDA Issues Guidance for the Labeling of Infant Formula SafeGuardS James Cook On September 16, 2016 the US Food and Drug Administration (US FDA) issued guidance [1] to industry concerning the labeling of infant formula in order to provide to...

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FCC proposals stun advertising trade organizations with broadening definition of ‘sensitive data’

Posted October 11, 2016 / News, Online Advertising 0 0 0

FCC proposals stun advertising trade organizations with broadening definition of ‘sensitive data’ The Drum Laurie Fullerton The Federal Communications Commission (FCC) has unveiled a privacy plan that threatens to disrupt the current...

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CSUN Marketing Professors Launch Campaign to Teach Elementary and Middle Schoolers About Online Privacy

Posted October 7, 2016 / News, Online Advertising 0 0 0

CSUN Marketing Professors Launch Campaign to Teach Elementary and Middle Schoolers About Online Privacy California State University Northridge The Youth-Driven Information Privacy Education Campaign (YDIPEC) launched in August to help young...

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