Google, Awesomeness TV and Maker Studios Come Under Fire for Influencer Marketing to Kids Ad Age Jeanine Poggi A group of industry watchdogs are calling for Google, DreamWorks’ Awesomeness TV, Walt Disney’s Maker Studios and two other...
READ MOREWatchdog group demands FTC set guidelines to stop ‘influencer marketing’ to children The Drum Laurie Fullerton The Center for Digital Democracy (CDD) and two other non-profit groups filed a complaint at the Federal Trade Commission...
READ MOREYouth-targeted influencer marketing earns ire of advocacy groups Marketing DIVE David Kirkpatrick The use of social media influencers by brands is gaining steam as digital celebrities build impressive audiences. The trend also points to...
READ MOREFTC complaint alleges Google, Disney & others profit from deceptive ads aimed at kids Tech Crunch Sarah Perez Consumer watchdog groups, CCFC, Public Citizen, and the Center for Digital Democracy, are again targeting the deceptive advertising...
READ MOREAdvocacy groups urge crackdown on ‘influencer’ marketing aimed at children The Washington Post Sarah Halzack In the fast-changing digital world, companies are looking for new marketing tactics to reach their audiences. Many of them have turned to...
READ MOREHealth chiefs call for worldwide ban on junk food advertising to children The Courier UK The World Medical Association (WMA) said that children are spending more time than ever in front of screens as it called for more to be done to tackle the...
READ MOREWomen now drink as much alcohol as men, global study finds The Guardian Sarah Boseley Women have caught up with men in the amount of alcohol they drink and are doing increasing amounts of damage to their health as a result, according to a global...
READ MORESocial media influencers turn followers into dollars CBS News Andrew Bachelor, Amanda Cerny, Logan Paul. If you know these names, you’re likely a millennial. If you don’t, here’s what you should know: They are “social media influencers” —...
READ MOREBan Sought in U.S. for YouTube Ads ‘Masquerading’ as Kids’ Shows Bloomberg Todd Shields Consumer privacy watchdogs asked U.S. regulators to stop Google and other companies from running online children’s programs laden with unlabeled...
READ MORENew restrictions proposed on advertising food to children, Health Minister says NZHerald Martin Johnston The advertising of chips, chocolate, sugary fizz and other junk foods face new restrictions following a review. “The major code change...
READ MORENew regulations prohibit hospitals from providing gift bags with formula marketing materials NEWS 10 Joe Gullo New regulations by the New York Department of Health will prohibit hospitals and affiliated clinics from giving out gift bags that...
READ MOREUK influencers flout disclosure rules on branded posts Digiday Grace Caffyn Influencer marketing is winning a bigger slice of brands’ budgets. But on Instagram, it’s not always obvious what’s an ad, because so many popular Instagrammers are...
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