Investigation Shows That FTC’s Reminder Letters Are Ineffective at Disclosing Paid Posts on Instagram

Investigation Shows That FTC’s Reminder Letters Are Ineffective at Disclosing Paid Posts on Instagram Groups to the FTC: Enforcement Action Needed to Change Influencer Behavior on Instagram WASHINGTON, D.C. – Despite warning letters from the...

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A Consumer Group Is Asking The FTC To Investigate Celebs For Shady Instagram Ads

A Consumer Group Is Asking The FTC To Investigate Celebs For Shady Instagram Ads Buzzfeed Katie Notopoulos In March 2017, the Federal Trade Commission sent “educational” letters to 46 celebrities who it believed weren’t properly disclosing ads on...

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93% Of Top Celebrity Instagram Ads Aren’t Properly Disclosed

93% Of Top Celebrity Instagram Ads Aren’t Properly Disclosed Buzzfeed Katie Notopoulos Anyone who spends time on Instagram knows that celebrities are doing #ads, and also that there are lots of times a celebrity is clearly doing an ad but isn’t...

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Pepsi is putting Snapchat barcodes on millions of soda bottles

Pepsi is putting Snapchat barcodes on millions of soda bottles Digiday Tanya Dua Pepsi cans and bottles will double up as gateways to Snapchat this summer — literally. The soda maker is leaning heavily on Snapchat to promote its limited-edition...

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Facebook research targeted insecure youth, leaked documents show

Facebook research targeted insecure youth, leaked documents show Independent Rachael Pells Facebook has come under fire after leaked documents revealed the social media site has been targeting potentially vulnerable children. The allegations...

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Nearly 40 Percent Of Publishers Ignore FTC’s Native Advertising Rules

Nearly 40 Percent Of Publishers Ignore FTC’s Native Advertising Rules Forbes Paul Fletcher Nearly two out of five publishers using native advertising are not compliant with Federal Trade Commission guidelines for identifying such content...

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